what do you do when sales drop?

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  • #3207 Reply
    Barth
    Guest

    what do you do when sales to a particular adult site suddenly drop? as an affiliate, i click a link from one of my own pages to the site and go through the tour and check the join page. in the past, i’ve found straight content on gay site join pages (or vice versa) when my sales suddenly dropped. i’ve also found secondary credit card processors have been added that i don’t get credit for or new unappealing join links or new prices that are radically higher.

    i’ve also found some sites that added tons of banners or links that lead away from the tour and sites i had tons of links to suddenly disappear forever. and my favorite – on two occasions site owners made changes without testing them and NO ONE could join at all *LOL*

    actually this happened on three occasions, but one was actually a very large program on a bonus night and i reached one of their reps after midnight and he had to get their programmer back to the office.

    #3208 Reply

    It actually happens a lot. When a site suddenly drops or makes no or little sales I normally check it out to see that its actually up and running, after that like Barth mentioned look at the billing processors, affiliate codes etc.

    Most of the cases I have had has been either the paysite has suddenly changed to a new processor but not told affiliates OR the site does not work in one or another way.

    #3210 Reply
    dannylzj
    Guest

    I look at the site to see if thats changed, think about my own marketing (have I been lazy with that sponsor for example – usually the reason!) and give it some time. I find that sales for each sponsor do go up and down. You can have a dire period but then a great following period.

    #3211 Reply
    jarvis
    Guest

    Or they run a dynamic tour featuring the latest update, and in some cases (well, a lot of cases) the update sucks.

    We’re barking down the wrong path with processor changes – most paysite marketeers won’t endanger their affiliate base by pulling something like changing processors, and it’s a buttload of work.

    Another thing to consider is what any particular site is promoting at the moment versus what another is peddling… For example, Pat and Sam has been on a bookstore bent – which doesn’t really follow the majority of their offerings. And they’re (we’re, since I work there) way off track since a lot of the guys aren’t amateurs any more.

    Sean Cody has been very reliable, although the “believibility” of the site is wearing thin since every straight guy ends up taking it in the ass painfully but eventually begins to crave it.

    And how tired is EVERYONE getting with regards to “Mike” at Hancock Media blowing straight pornstars, and how tired is everyone getting of the “straight guy gets a special massage” at BuzzWest?

    Depends what the tour looks like, the supposed promise of “first timers” is wearing thin, presenting guys who act like queens as straight is wearing thin, and the customer base is realizing this.

    In short, we’re handing them over to the Tube market by trying to sell ’em crap.

    #3212 Reply
    DOC
    Guest

    amen brother.

    #3213 Reply
    Barth
    Guest

    i think any theme burns out eventually unless it’s based on something like body type.

    i’ve lately gone through EVERY site listed on one review site and you might be surprised how many sites DID change processors, put up a second processor on the join page or do other scummy tricks. not to mention how many greatly raised their prices or did other things without notifying any affiliates. one program has a site that – get this – no longer has a join page – it sends all its traffic to another of their sites in a different niche *LOL*

    two had viruses on their tours that they didn’t know about. several had dropped their trials so that all the affiliate links that said “Click here to join Site Name for only $2.95” were sending to a full price site. i’d say close to 20% of the sites had made changes that would make it harder or impossible for the original affiliate links to make sales.

    btw, i changed processors on my site very easily and quickly just before i launched man of muscle to affiliates – it took me about 20 minutes.

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